{"id":8358,"date":"2014-09-30T13:15:04","date_gmt":"2014-09-30T11:15:04","guid":{"rendered":"https:\/\/www.minicrm.hu\/?p=8358"},"modified":"2023-05-19T10:15:22","modified_gmt":"2023-05-19T08:15:22","slug":"tippek-cold-call-hivasokhoz","status":"publish","type":"post","link":"https:\/\/www.minicrm.hu\/blog\/2014\/09-30\/tippek-cold-call-hivasokhoz\/","title":{"rendered":"Tippek a cold call h\u00edv\u00e1sokhoz"},"content":{"rendered":"<p>F\u0151leg egy-egy v\u00e1llalkoz\u00e1s beind\u00edt\u00e1sakor rengeteg cold call-t kell ind\u00edtani, hogy azok az emberek, akik a legnagyobb vev\u0151id lehetnek, min\u00e9l el\u0151bb megismerj\u00e9k a c\u00e9gedet, \u00e9s javasolj\u00e1k azt az ismer\u0151seiknek.<br \/>\nA cold-call c\u00e9lja nem az, hogy lez\u00e1rj egy \u00fczletet, hanem, hogy felkeltsd a vev\u0151 \u00e9rdekl\u0151d\u00e9s\u00e9t, \u00e9s megbesz\u00e9ljetek egy id\u0151pontot egy meetingre.<\/p>\n<p><a href=\"https:\/\/minicrm-wp-hu.s3.amazonaws.com\/uploads\/2014\/10\/tippek_cold_call.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8478\" src=\"https:\/\/minicrm-wp-hu.s3.amazonaws.com\/uploads\/2014\/10\/tippek_cold_call.jpg\" alt=\"tippek_cold_call\" width=\"600\" height=\"400\" srcset=\"https:\/\/minicrm-wp-hu.s3.amazonaws.com\/uploads\/2014\/10\/tippek_cold_call.jpg 600w, https:\/\/minicrm-wp-hu.s3.amazonaws.com\/uploads\/2014\/10\/tippek_cold_call-300x200.jpg 300w, https:\/\/minicrm-wp-hu.s3.amazonaws.com\/uploads\/2014\/10\/tippek_cold_call-450x300.jpg 450w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><br \/>\nA cold-call-okhoz a legfontosabb szab\u00e1lyok:<\/p>\n<p><span style=\"text-decoration: underline;\">A h\u00edv\u00e1s el\u0151tt:<\/span><\/p>\n<ul>\n<li>Pr\u00f3b\u00e1ld el, mit fogsz mondani!<br \/>\n\u00cdgy biztosan nem fogsz zavarba j\u00f6nni a besz\u00e9lget\u00e9s alatt.<\/li>\n<li>K\u00e9sz\u00fclj fel testileg-lelkileg!<br \/>\nTestileg: Van, akinek az seg\u00edt, ha ugr\u00f3k\u00f6telezik egy kicsit a h\u00edv\u00e1s el\u0151tt, m\u00e1s elkezd mosolyogni. Fontos, hogy a hangod lelkes legyen.<br \/>\nLelkileg: Pr\u00f3b\u00e1ld el magadban, mi a legrosszabb, ami t\u00f6rt\u00e9nhet? Ha erre az eshet\u0151s\u00e9gre felk\u00e9sz\u00fclt\u00e9l, m\u00e1r sokkal nyugodtabban fogsz nekikezdeni a telefon\u00e1l\u00e1snak.<\/li>\n<li>Ha tudod, hogy valakihez m\u00e1r eljutott a h\u00edred, egy jelenlegi vev\u0151d refer\u00e1l\u00e1sa \u00fatj\u00e1n, mindenk\u00e9pp \u0151t keresd el\u0151sz\u00f6r!<\/li>\n<li>Csak azokat h\u00edvd fel, akik a d\u00f6nt\u00e9shoz\u00f3i poz\u00edci\u00f3ban vannak. Azonban ha csak a titk\u00e1rn\u0151t \u00e9red el, ne becs\u00fcld le: nem tudod, mekkora befoly\u00e1sa van a d\u00f6nt\u00e9shoz\u00f3kra.<\/li>\n<li>\u00c9rdekl\u0151dj a c\u00e9g ut\u00e1n, \u00e9s pr\u00f3b\u00e1lj relev\u00e1ns maradni a t\u00f6rt\u00e9n\u00e9seikhez. P\u00e9ld\u00e1ul, ha tudod, hogy egy \u00faj term\u00e9kcsal\u00e1dot dobtak a piacra, esetleg \u00faj c\u00e9gvezet\u0151j\u00fck lett, megvettek egy m\u00e1sik c\u00e9get, stb., tudni fogod, hogyan f\u0171zd \u00f6ssze ezeket a t\u00f6rt\u00e9n\u00e9seket azzal, hogy eladd a term\u00e9ked.<br \/>\nP\u00e9ld\u00e1ul (ha bor\u00e1szatunkat szeretn\u00e9nk megismertetni egy \u00e9tteremmel:) &#8222;<em>Hallottuk, hogy most nyitottak \u00faj \u00e9ttermet a belv\u00e1rosban, ez j\u00f3 alkalom lehet a bork\u00edn\u00e1latuk b\u0151v\u00edt\u00e9s\u00e9re<\/em>.&#8221;<\/li>\n<\/ul>\n<p><span style=\"text-decoration: underline;\">A h\u00edv\u00e1s k\u00f6zben:<\/span><\/p>\n<ul>\n<li>Mindig egyezz bele, b\u00e1rmilyen id\u0151pontot is mond az \u00fcgyf\u00e9l. Ha m\u00e1r bent vagy a napt\u00e1rban, k\u00f6nnyebb mozd\u00edtani a d\u00e1tumot.<\/li>\n<li>Ne pr\u00f3b\u00e1lj bar\u00e1tkozni. Ne pazarold az \u00fcgyf\u00e9l idej\u00e9t. K\u00e9rdezz viszont jelent\u0151s\u00e9gteljes k\u00e9rd\u00e9seket, p\u00e9ld\u00e1ul, hogy mi alapj\u00e1n hoznak az ipar\u00e1gaddal kapcsolatos d\u00f6nt\u00e9seket, kikkel dolgoznak ott jelenleg.<\/li>\n<li>Ne besz\u00e9lj magadr\u00f3l t\u00fal sok\u00e1ig: ez a vev\u0151r\u0151l sz\u00f3l. Hagyd, hogy az \u0151 narrat\u00edv\u00e1ja legyen a fontosabb.<br \/>\nP\u00e9lda: &#8216;<em>XY vagyok, a Z bor\u00e1szatt\u00f3l. Azzal foglalkozunk, hogy az olyan \u00e9ttermek, mint az \u00d6n\u00e9, a lehet\u0151 legsz\u00ednvonalasabb borokat tudj\u00e1k a vend\u00e9geiknek felszolg\u00e1lni, esetleg megbesz\u00e9lhet\u00fcnk egy k\u00f3stol\u00f3t?<\/em>&#8222;<\/li>\n<li>Legyenek meg a v\u00e1laszaid a legfontosabb v\u00e1rhat\u00f3 ellenvet\u00e9sekre.<br \/>\n&#8222;<em>\u00d3, m\u00e1r megvan a viszontelad\u00f3juk, akivel el\u00e9gedettek? Csak k\u00edv\u00e1ncsis\u00e1gb\u00f3l, megk\u00e9rdezhetem, hogy mi alapj\u00e1n v\u00e1lasztott\u00e1k \u0151ket?<\/em>&#8222;<\/li>\n<li>A h\u00e1rom legfontosabb dolog, amit elmondhatsz: USP, USP, USP (<a href=\"https:\/\/www.minicrm.hu\/blog\/2023\/05-19\/ceg-usp\/\" target=\"_blank\" rel=\"noopener\">Unique Selling Point, azaz egyedi term\u00e9ktulajdons\u00e1g<\/a>). Mi k\u00fcl\u00f6nb\u00f6zteti meg a te term\u00e9kedet a piacon l\u00e9v\u0151 m\u00e1s term\u00e9kekt\u0151l?<br \/>\n&#8222;<em>Mi vagyunk Magyarorsz\u00e1gon az egyetlenek, akik ezt a sz\u0151l\u0151fajt\u00e1t termesztik &#8211; k\u00fcl\u00f6n\u00f6sen j\u00f3l megy a b\u00e1r\u00e1nyh\u00fashoz, ami \u00fagy hallottuk, az \u00d6n\u00f6k specialit\u00e1sa.<\/em>&#8222;<\/li>\n<li>Semmik\u00e9pp se k\u00e9rdezz igen\/nem k\u00e9rd\u00e9seket. Hagyd, hogy a besz\u00e9lget\u00e9s addig folytat\u00f3djon, ameddig csak lehet, an\u00e9lk\u00fcl, hogy irrit\u00e1ln\u00e1d a vonal m\u00e1sik v\u00e9g\u00e9n l\u00e9v\u0151 szem\u00e9lyt.<\/li>\n<\/ul>\n<p><span style=\"text-decoration: underline;\">A h\u00edv\u00e1s ut\u00e1n<\/span><\/p>\n<ul>\n<li>\u00dcnnepelj \u00e9s tanulj.<br \/>\nAmennyiben siker\u00fclt egy tal\u00e1lkoz\u00f3t megbesz\u00e9lned, jutalmazd meg magad, sz\u00fcnettel, egy kis s\u00e9t\u00e1val, vagy b\u00e1rmivel, ami boldogg\u00e1 tesz. Ha nem siker\u00fclt, akkor pedig pr\u00f3b\u00e1lj visszaeml\u00e9kezni a h\u00edv\u00e1sra, \u00e9s kielemezni, mi az, amit tehetn\u00e9l, hogy legk\u00f6zelebb jobban siker\u00fclj\u00f6n? Volt olyan k\u00e9rd\u00e9s, amire nem tudt\u00e1l v\u00e1laszolni? Ha igen, \u00edrd le, \u00e9s pr\u00f3b\u00e1ld megkeresni, mi lehetett volna a megfelel\u0151 v\u00e1laszt.<\/li>\n<\/ul>\n<p><strong>Hogyan seg\u00edthet a MiniCRM a cold callok ind\u00edt\u00e1s\u00e1ban?<\/strong><\/p>\n<p>A MiniCRM rendszer\u00e9be, ha m\u00e1r felkutatt\u00e1tok, kiket \u00e9rdemes felh\u00edvni, egy f\u00e1jlb\u00f3l <a href=\"https:\/\/www.minicrm.hu\/help\/import\/\">be tudj\u00e1tok t\u00f6lteni<\/a> a neveiket \u00e9s ismertet\u0151jegyeiket, \u00e9s adatlapot l\u00e9trehozni hozz\u00e1juk. Ha l\u00e9trehoztok egy olyan <a href=\"https:\/\/www.minicrm.hu\/help\/statuszok\/\">st\u00e1tuszt<\/a> (azaz az \u00e9rt\u00e9kes\u00edt\u00e9si folyamat egy olyan pontj\u00e1t), ami arra vonatkozik, kit kell cold call-olni, el tudtok indulni a projekttel, \u00e9s vezetni tudj\u00e1tok, kinek a h\u00edv\u00e1sa t\u00f6rt\u00e9nt meg, \u00e9s mi t\u00f6rt\u00e9nt a h\u00edv\u00e1s alatt. \u00cdgy b\u00e1rmikor r\u00e1 tudsz keresni b\u00e1rmelyik vev\u0151 &#8222;t\u00f6rt\u00e9nelm\u00e9re&#8221;, an\u00e9lk\u00fcl, hogy egy v\u00e9ge\u00e9rhetetlen Excel-t kellene bogar\u00e1sznod.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>F\u0151leg egy-egy v\u00e1llalkoz\u00e1s beind\u00edt\u00e1sakor rengeteg cold call-t kell ind\u00edtani, hogy azok az emberek, akik a legnagyobb vev\u0151id lehetnek, min\u00e9l el\u0151bb megismerj\u00e9k a c\u00e9gedet, \u00e9s javasolj\u00e1k azt az ismer\u0151seiknek. A cold-call c\u00e9lja nem az, hogy lez\u00e1rj egy \u00fczletet, hanem, hogy felkeltsd a vev\u0151 \u00e9rdekl\u0151d\u00e9s\u00e9t, \u00e9s megbesz\u00e9ljetek egy id\u0151pontot egy meetingre. A cold-call-okhoz a legfontosabb szab\u00e1lyok: A [&hellip;]<\/p>\n","protected":false},"author":66,"featured_media":8478,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"inline_featured_image":false,"footnotes":""},"categories":[376],"tags":[],"class_list":["post-8358","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-minicrm","post_format-post-format-gallery"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tippek a cold call h\u00edv\u00e1sokhoz<\/title>\n<meta name=\"description\" content=\"F\u0151leg egy-egy v\u00e1llalkoz\u00e1s beind\u00edt\u00e1sakor rengeteg cold call-t kell ind\u00edtani, hogy azok az emberek, akik a legnagyobb vev\u0151id lehetnek, min\u00e9l el\u0151bb\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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