{"id":9276,"date":"2014-11-21T11:27:08","date_gmt":"2014-11-21T10:27:08","guid":{"rendered":"https:\/\/www.minicrm.hu\/?p=9276"},"modified":"2014-11-30T12:04:13","modified_gmt":"2014-11-30T11:04:13","slug":"felkeszult-az-oldalad-karacsonyi-oruletre","status":"publish","type":"post","link":"https:\/\/www.minicrm.hu\/blog\/2014\/11-21\/felkeszult-az-oldalad-karacsonyi-oruletre\/","title":{"rendered":"Felk\u00e9sz\u00fclt az oldalad a kar\u00e1csonyi \u0151r\u00fcletre?"},"content":{"rendered":"

Ha webes \u00fczleted van, a kar\u00e1csonyi kamp\u00e1ny ak\u00e1r az \u00e9ves bev\u00e9teled 60%-\u00e1t is hozhatja. Mire figyelj a kar\u00e1csony k\u00f6r\u00fcli id\u0151kben az oldaladdal kapcsolatban?<\/p>\n

    \n
  1. Van k\u00fcl\u00f6nleges, kar\u00e1csonyi prom\u00f3ci\u00f3d?<\/strong>
    \nKar\u00e1csony k\u00f6r\u00fcl \u00e9rdemes felaj\u00e1nlani ak\u00e1r annak a lehet\u0151s\u00e9g\u00e9t, hogy t\u00f6bb term\u00e9ket egy\u00fctt vegyenek, kedvezm\u00e9nyesen, vagy minden napra m\u00e1s akci\u00f3val rukkolj el\u0151 – egyfajta „visszasz\u00e1mol\u00e1ssal” kar\u00e1csonyig.<\/li>\n
  2. Milyen a fizet\u00e9si folyamatod?<\/strong>
    \nAz Amazon.com egyik legnagyobb tal\u00e1lm\u00e1nya nem csak, az egy gombnyom\u00e1ssal t\u00f6rt\u00e9n\u0151 megrendel\u00e9s lehet\u0151s\u00e9ge volt, hanem a fizet\u00e9si folyamat sor\u00e1n felaj\u00e1nlott „aj\u00e1nlott term\u00e9kek” (b\u00e1r visszaigazol\u00f3 e-mailt is \u0151k k\u00fcldtek el\u0151sz\u00f6r v\u00e1s\u00e1rl\u00e1sr\u00f3l!). Ha van r\u00e1 lehet\u0151s\u00e9ged, ne hagyd ki a lehet\u0151s\u00e9get, hogy – valamilyen, a v\u00e1lasztott term\u00e9khez kapcsol\u00f3d\u00f3 – extra term\u00e9ket aj\u00e1nlj fel.<\/li>\n
  3. El\u00e9g gyors az oldalad, hogy mindezt elb\u00edrja?<\/strong>
    \nHa sokan j\u00f6nnek fel az oldalad, az lelassulhat, vagy, rosszabb esetben, le is \u00e1llhat. Hasznos lehet leellen\u0151rizni az oldalad gyorsas\u00e1g\u00e1t \u00e9s teherb\u00edr\u00f3 k\u00e9pess\u00e9g\u00e9t m\u00e9g a kar\u00e1csonyi zsong\u00e1s el\u0151tt – a GTMetrix<\/a> oldala j\u00f3 alap lehet, \u00e9s a r\u00e9szletes visszajelz\u00e9ssel seg\u00edti, hogy a webfejleszt\u0151ddel besz\u00e9ljetek az oldalr\u00f3l. A „Cyberp\u00e9ntek” alatt p\u00e9ld\u00e1ul az Extreme Digital oldala nem b\u00edrta a terhel\u00e9st – menj biztosra a saj\u00e1toddal kapcsolatban!\"Felkeszult-az-oldalad-a-karacsonyi-oruletre\"<\/a><\/li>\n
  4. A k\u00f6z\u00f6ss\u00e9gi m\u00e9di\u00e1kon is k\u00e9sz\u00fclsz az \u00fcnnepekre?<\/strong>
    \nFontos, hogy a kar\u00e1csonyi akci\u00f3id, j\u00f3k\u00edv\u00e1ns\u00e1gaid Facebook-on is megjelenjenek, \u00e9rdemes lehet ak\u00e1r Facebook versenyt is ind\u00edtanod, kar\u00e1csonyi aj\u00e1nd\u00e9kok\u00e9rt! \u00c9rdemes lehet a Facebook-on megjelen\u0151 avatarodat is „kar\u00e1csonyos\u00edtani”.<\/li>\n
  5. Hogyan jelzed az oldaladon, hogy kar\u00e1csony lesz?<\/strong>
    \nNem kell felt\u00e9tlen\u00fcl \u00fajradiz\u00e1jnolnod az eg\u00e9sz oldalt: ha B2B c\u00e9ged van, el\u00e9g lehet egy Mikul\u00e1ssapka a log\u00f3n, vagy egy-k\u00e9t fagyal\u00e1g a men\u00fcd k\u00f6rny\u00e9k\u00e9n. B2C eset\u00e9n viszont \u00e9rdemes k\u00fcl\u00f6n men\u00fcpontot l\u00e9trehozni a kar\u00e1csonyi aj\u00e1nlatokr\u00f3l, hogy azok, akik aj\u00e1nd\u00e9kot v\u00e1s\u00e1rolni j\u00f6nnek, r\u00f6gt\u00f6n l\u00e1ss\u00e1k, hogy hol van mindez egy helyen. \u00c9rdemes \u00e1rank\u00e9nt, \u00e9s aj\u00e1nd\u00e9kozand\u00f3 szem\u00e9lyenk\u00e9nt is lebontani a men\u00fct, hiszen min\u00e9l k\u00f6nnyebben tal\u00e1lnak meg term\u00e9ket, ann\u00e1l nagyobb es\u00e9llyel veszik meg.<\/li>\n
  6. Van remarketing kamp\u00e1nyod?<\/strong>
    \nA remarketing kamp\u00e1nyok kar\u00e1csony k\u00f6rny\u00e9k\u00e9n trad\u00edcion\u00e1lisan sokkal t\u00f6bb bev\u00e9telt hoznak, mint b\u00e1rmikor m\u00e1skor. \u00c9rdemes azokat megc\u00e9lozni, akik a kos\u00e1rba m\u00e1r raktak valamit, \u00e9s megtekintett\u00e9k a kosarukat, de a k\u00f6sz\u00f6n\u0151oldalig m\u00e1r nem jutottak el – \u0151k lesznek a legfog\u00e9konyabbak az akci\u00f3s, vagy csak sim\u00e1n eml\u00e9keztet\u0151 hirdet\u00e9sekre.<\/li>\n
  7. Hogyan k\u00f6sz\u00f6n\u00f6d meg a visszat\u00e9r\u0151 v\u00e1s\u00e1rl\u00f3idnak az eg\u00e9sz \u00e9ves h\u0171s\u00e9g\u00fcket?
    \n<\/strong>Gondold v\u00e9gig, hogy hogyan tudn\u00e1d a vev\u0151idnek a legjobban megk\u00f6sz\u00f6nni, hogy visszaj\u00f6ttek a term\u00e9keid\u00e9rt. J\u00f3 \u00f6tlet lehet aj\u00e1nd\u00e9kutalv\u00e1nyt adni, ami term\u00e9kre vagy kedvezm\u00e9nyre v\u00e1lthat\u00f3 bizonyos mennyis\u00e9g\u0171 k\u00f6lt\u00e9s felett, illetve kar\u00e1csonyi \u00fcdv\u00f6zl\u0151lapot k\u00fcldeni, de a legjobb vev\u0151idet r\u00e9szes\u00edtsd val\u00f3di VIP b\u00e1n\u00e1sm\u00f3dban: ha tudod a c\u00edm\u00fcket, k\u00fcldj nekik val\u00f3di \u00fcdv\u00f6zl\u0151lapot, kapjanak t\u00f6bb aj\u00e1nd\u00e9kot, mint azok, akik kevesebbet k\u00f6ltenek.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    Ha webes \u00fczleted van, a kar\u00e1csonyi kamp\u00e1ny ak\u00e1r az \u00e9ves bev\u00e9teled 60%-\u00e1t is hozhatja. Mire figyelj a kar\u00e1csony k\u00f6r\u00fcli id\u0151kben az oldaladdal kapcsolatban? Van k\u00fcl\u00f6nleges, kar\u00e1csonyi prom\u00f3ci\u00f3d? Kar\u00e1csony k\u00f6r\u00fcl \u00e9rdemes felaj\u00e1nlani ak\u00e1r annak a lehet\u0151s\u00e9g\u00e9t, hogy t\u00f6bb term\u00e9ket egy\u00fctt vegyenek, kedvezm\u00e9nyesen, vagy minden napra m\u00e1s akci\u00f3val rukkolj el\u0151 – egyfajta „visszasz\u00e1mol\u00e1ssal” kar\u00e1csonyig. Milyen a fizet\u00e9si […]<\/p>\n","protected":false},"author":66,"featured_media":9279,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-9276","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-cegvezetes","post_format-post-format-gallery"],"yoast_head":"\nFelk\u00e9sz\u00fclt az oldalad a kar\u00e1csonyi \u0151r\u00fcletre?<\/title>\n<meta name=\"description\" content=\"Ha webes \u00fczleted van, a kar\u00e1csonyi kamp\u00e1ny ak\u00e1r az \u00e9ves bev\u00e9teled 60%-\u00e1t is hozhatja. 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